Resource for Social Media Manitoba
What’s Your Message?
Social in Nature? This will get the most response and interaction! If your goal is to solicit a great amount of interaction with people, this is the way to go.
Downside: People WILL forget what you do for a living.
Purely Business? Very little response or interaction. But your business message will get out there.
Downside: Followers will think of you as ‘spammy’ and may tune you out
Possible Solution: A mix of Business and Social.
Distribution of that Message?
Use a Blog as the foundation for your Social Media Strategy!
Blogs are highly search engine friendly, unlimited message length, topic and multi-media (audio, video and text) are all customizable.
Use Twitter, Facebook and LinkedIn to distribute your message.
Benefits include your own url (OsborneFlorists.com)
Downside: slight cost for hosting, approx. $10.00 per month
Benefits include FREE hosting
Downside: No control over the url (example: www.osborneflorists.wordpress.com)
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Helpful WordPress Blog Plug-Ins
1) Tweet Old Posts
This plugin is available via WordPress Plugins in your blog’s back end. Randomly retweets old posts, (30 days or older) and can be set to different time intervals, for example “1 tweet per day” or “1 tweet per 5 hours” etc Free Plugin
2) 1-click Retweet/Share/Like
Available thru your Blog’s back-end. Installs a graphic bar at the top, bottom or both of each post. Buttons to retweet, share and like, as well as share on LinkedIn. Free Plugin
3) WordPress Stats
Available via your blogs back-end. Provides you with a count of ‘Visitors per day” , how many pages they looked at, how many views each post or page is receiving, etc etc. Free Plugin
4) SEO Pressor
Excellent plugin to help you write posts in a search-engine friendly style. Available at https://seopressor.com/trial/index.html cost of $47.00
5) Zemanta Plugin
As you write a post, this plugin suggests other blogs which feature similar topics, so you can link to those blog posts in your article. Also has a feature where you can select only posts from your own “Sources”… such as your own blogs, or those of a close circle of friends. Free Plugin available as a browser add-on or blog plugin. at https://zemanta.com
Available at https://marketmesuite.com/ $30 per year, or lifetime for $99. Some excellent features, RSS imports, auto-tweeting, scheduling and much more
Available for one-time fee of $55. https://tweetadder.com/ Search for Tweeps by location, schedule tweets, automated thank you for following, and much more
1) Networked Blogs:
free application which imports your blog posts into your facebook page, or fanpage, or both
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